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*HOW TO MAKE MONEY WITH GOURMET GIFT BASKETS
and
*Here's a pleasant home-based business that will challenge your creative as
*well as your managerial skills. It's a fun business for those who have the
*flare for creating appetizing gift packages.
and
*A FUN PRODUCT
*Gourmet gift baskets have become popular in recent years. They are a
*collection of desirable items, and in such a variety that they appeal to all.
*By determining the markets you want to target and the type of baskets you
*want to produce, you can set your income goals for as little or as much as
*you like.
and
*CORPORATE ACCOUNTS
*From the very large and the very small, businesses have needs for gift
*giving on a pretty constant basis.
and
*By targeting corporate accounts, you protect yourself from potential sales
*fluctuations common to what are generally considered seasonal items.
*Businesses love gift baskets because they are "safe" compared to other gifts
*like chocolate (many people now carefully watch their fat intake) or wine &
*spirits (many people don't drink). Of course, other possible clients for your
*gift baskets include associations, retail outlets, fund raisers, and
*individual customers who purchase for themselves or as a gift.
and
and
*CREATIVE DESIGNS
and
*Gourmet gift baskets are fundamentally a few nice items placed in a unique
*arrangement and presented to look extravagant. Use your imagination and keep
*an eye for unusual and appealing products. To keep unit price low, inventory
*most commonly used items by purchasing direct from the manufacturer or main
*distributor. Look for large pretty items; they will give your product "size".
and
*THEME MARKETING
and
*Focus on a theme and build around it. From a corporate perspective, create
*presentations that communicate the corporate logo or marketing slogan.
and
*Do not limit yourself by just using baskets as your main vehicle. For
*example, a basket with an Italian theme can use (as its basket) a large pasta
*bowl to hold a small vinegar, olive oil, sun-dried tomatoes and kitchen
*utensils.
and
*Raffia or "grass" can be used to cushion the items, sealed together with
*shrink wrap. Finish your basket with a bow or creative ribbon, and you've
*got a product that can be retailed for around $39. Your cost: as low as $12.
*
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